Apolo Mattress: A Shopify Store Built to Answer Every Question Before Checkout
- Key Services
- Shopify Development, Website Design, SEO
- Platform/Tech
- Shopify
- Live Website
- apolomattress.com
About Client
Apolo Mattress is a Kerala-based mattress manufacturer selling memory foam, latex, pocket spring, and foam mattresses, along with pillows and mattress protectors, backed by a 15-year warranty.
Challenges
No product-fit guidance
With four different mattress types (memory foam, latex, pocket spring, foam), customers likely had no clear way to match their sleep needs — back pain, firmness preference, budget — to a specific product.
No visible social proof
Google reviews existed but likely weren't surfaced directly on the storefront, leaving new visitors to search elsewhere for reassurance before a high-value purchase.
No purchase-hesitation FAQ
Questions around warranty, returns, delivery timing, COD availability, and sizing likely weren't answered upfront, leaving customers to ask before committing to a mattress they can't easily return.
Campaign Objective
Teknoppy's goal was to build a Shopify store that could help customers confidently choose between four different mattress types for a high-consideration, hard-to-return purchase, while surfacing the trust signals — reviews, warranty, delivery terms — that matter most before someone buys a mattress online.
Introduction
A comprehensive range of services offered by Teknoppy and their outcomes
Product-fit guidance built into the FAQ and product callouts
A dedicated "Which Apolo Mattress is best for back pain?" FAQ answer, alongside per-product feature callouts (pressure relief, firm support, natural flexibility), helps customers match their sleep needs to the right product.
Google reviews surfaced directly on the homepage
A dedicated reviews section pulls real customer reviews with star ratings and a link to view all Google reviews, building trust before a customer ever reaches a product page.
A comprehensive FAQ answering key purchase concerns
Warranty terms, return/exchange policy, delivery timelines, COD availability, and size guidance (Single/Double/Queen/King) are all answered upfront, reducing pre-purchase hesitation for a hard-to-return item.
Trust badges surfaced site-wide
15-year warranty, free shipping, easy exchange & return, and premium material badges are shown prominently on the homepage.
Approach: Discovery, design, and build details specific to this project — timeline and key decisions — should be pulled from the project intake and added here once confirmed.
FAQ
What was the main goal of the Apolo Mattress Shopify project?
What mattresses does Apolo Mattress sell?
Did the project affect Apolo Mattress's existing rankings?
What platform is Apolo Mattress built on?
Written by Sanal Edison, Digital Strategist at Teknoppy
Need a Shopify store that answers every question before a customer reaches checkout? Talk to Teknoppy: +91 6282249224.
