Modestsisters: A Shopify Store Built for a UAE Modest Fashion Brand
- Key Services
- Shopify Development, Website Design, SEO
- Platform/Tech
- Shopify
- Live Website
- modestsisters.co
About Client
Modestsisters is a UAE-based modest fashion brand selling handcrafted abayas, coord-sets, dresses, and tops, alongside jewelry and sunglasses.
Challenges
No structured category hierarchy
Abayas, coord-sets, dresses, and tops, alongside jewelry and sunglasses, likely sat without a clear Clothing vs. Accessories split, making it harder for shoppers to move between product types.
No visible shipping terms
Without shipping information surfaced upfront, UAE customers had to reach checkout or ask directly before knowing delivery terms.
No consistent discount visibility
Sale pricing likely wasn't shown consistently across listings, making it harder for shoppers to spot current offers while browsing.
Campaign Objective
Teknoppy's goal was to build a Shopify store that could organize a growing clothing and accessories catalog into a clear structure, surface shipping and pricing information upfront, and give the brand's "effortless elegance and timeless luxury" positioning a storefront to match.
Introduction
A comprehensive range of services offered by Teknoppy and their outcomes
Clothing and Accessories organized into structured categories
Abayas, Coord-Sets, Dresses, and Tops sit under Clothing; Necklaces, Rings, and Bracelets sit under Accessories; Sunglasses stands as its own category — giving shoppers a clear path through a growing catalog.
Free shipping messaging surfaced site-wide
A persistent banner ("Free shipping within UAE on all orders") sets delivery expectations before a customer ever reaches checkout.
Consistent sale pricing display
Original and discounted prices are shown together across product listings, making current offers easy to spot while browsing.
A direct Instagram support channel
Order support and general enquiries route to the brand's Instagram, meeting modest-fashion shoppers on the platform where they already engage with the brand.
Approach: Discovery, design, and build details specific to this project — timeline and key decisions — should be pulled from the project intake and added here once confirmed.
FAQ
What was the main goal of the Modestsisters Shopify project?
What does Modestsisters sell?
Did the project affect Modestsisters' existing rankings?
What platform is Modestsisters built on?
Written by Sanal Edison, Digital Strategist at Teknoppy
Need a Shopify store that turns a growing catalog into an easy, elegant shopping experience? Talk to Teknoppy: +91 6282249224.
